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Digital Marketing

Meta Ads (Facebook & Instagram)

Reach your ideal customers where they spend most of their time. Our Meta advertising experts create high-converting campaigns across Facebook and Instagram to drive awareness, engagement, and sales.

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Meta Ads Manager

Cross-Platform Campaign Hub

Unified dashboard for Facebook, Instagram, Messenger, and Audience Network campaigns with real-time performance tracking.

Meta Ads Services

  • Facebook Ads (Feed, Stories, Reels)
  • Instagram Ads (Feed, Stories, Explore)
  • Audience research and lookalike modeling
  • Creative production and A/B testing
Advanced Targeting

Precision Audience Targeting

Leverage Meta's powerful targeting capabilities to reach your exact ideal customer based on demographics, interests, behaviors, and custom audiences for maximum campaign efficiency.

Audience Strategy

Custom audiences, lookalike audiences, interest targeting, behavioral targeting, and retargeting campaigns.

Creative Optimization

Eye-catching visuals, video ads, carousel ads, collection ads, and dynamic product ads optimized for mobile.

Funnel Optimization

Full-funnel campaigns from awareness to conversion with retargeting sequences and conversion tracking.

Meta Campaign Objectives

Brand Awareness

Maximize reach and impressions to build brand recognition among your target audience.

Engagement

Drive likes, comments, shares, and post engagement to boost social proof and organic reach.

Traffic

Send qualified visitors to your website, landing pages, or app with optimized link click campaigns.

Conversions

Drive purchases, sign-ups, and leads with conversion-optimized campaigns and dynamic ads.

Frequently asked questions

We recommend starting with at least $500-$1,000/month for small businesses, $2,000-$5,000 for established brands. Lower CPCs than Google Ads make Meta affordable, but sufficient budget is needed for effective testing and optimization.

We typically recommend both for maximum reach, as they share the same ad platform. Instagram works better for visual products and younger audiences (18-34), while Facebook reaches broader demographics and older audiences (35+). We test and optimize placement mix.

We install Meta Pixel on your website to track all conversions, set up conversion API for accurate tracking, and provide detailed monthly reports showing ad spend, conversions, CPA, ROAS, and attribution across the entire customer journey.

Average Results

5.2x

Return on ad spend (ROAS)

$1.85

Average cost per click (CPC)

8.3%

Average conversion rate


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